Our Stories

Nov 14 2024

Features Orthodontists Look for in Treatment Software

Oct 31 2024

What does orthodontic treatment include?

Oct 14 2024

Orthodontic Digital Workflow: Devices in Clinical Application

Sep 30 2024

Dental 3D Printing Software: VISION by SoftSmile

Sep 13 2022
Industry

Improving access to perfect smiles requires a market disruption

SoftSmile is a mission-driven company. Our ultimate goal is quite simple: to make aligner treatments affordable and accessible. Yet, for most people, these are just corporate promises. As the founder and CEO of SoftSmile, I want to explain what is truly behind those words. I could give you the facts, like the percentage of people who require some s

by Khamzat Asabaev
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Sep 08 2022
Industry

Clear Aligners: Evolution of a Business Model

Invisalign clear aligners for teeth are in high demand. The global market for clear aligner treatments is $3.2 billion and growing at a 15-20% annual rate. Since  clear aligner treatments were introduced by Align Technology (Invisalign) in 1998, the market has grown exponentially. With the continuous evolution of medical technology, a var

by Anastasiia Timon
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Sep 06 2022
Industry

What is teledentistry and how you can leverage it in your practice

Teledentistry has been around for a while, but only since the Covid-19 pandemic has it gained momentum and shown its true potential and capacity. In March 2020, the American Dental Association published a detailed guide to understanding and documenting teledentistry events. Many other policy revisions, guides, resources, and lectures are now availa

by The SoftSmile Team
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Aug 11 2022
Tech and Innovations

Orthodontic Treatment Planning Software: An Art And Science

Over 20 years ago, Align Technology (“AlignTech”) introduced Invisalign, a clear plastic device resembling a mouthguard, designed to treat teeth misalignment, one of the most common orthodontic abnormalities people experience. These mouthguards were called “aligners.” They were an instant popular alternative to metallic brac

by Khamzat Asabaev
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Jul 11 2022
Industry

Advanced Technology For Orthodontic Treatment

A Stanford undergraduate presents to her professor a plan for a medical device that would diagnose and administer treatments via a patch on a patient’s skin. The professor patiently waits for her to finish her pitch and then explains all the reasons why this idea is unfeasible but encourages her young student to keep trying.  The student

by Zoe Barnstone
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Jun 14 2022
Tech and Innovations

SoftSmile Treatment Planner: Simply Beautiful

Beauty is a subjective matter. Yet, the beauty of a product, literature, art, or even software is a manifestation of how much talent, time, and effort was involved in preparing something concise, elegant and, simply wonderful. When the SoftSmile team was contemplating the development of an advanced and automated treatment planner, we aspired to cre

by Khamzat Asabaev
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